{"product_id":"grave-before-shave-beard-butter-liquid-gold","title":"Grave Before Shave Beard Butter Liquid Gold","description":"\u003ch2 data-start=\"271\" data-end=\"323\"\u003e\u003cstrong data-start=\"274\" data-end=\"323\"\u003eGrave Before Shave Beard Butter – Liquid Gold\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-start=\"325\" data-end=\"501\"\u003e\u003cstrong data-start=\"325\" data-end=\"340\"\u003eLiquid Gold\u003c\/strong\u003e delivers a rich, refined scent where \u003cstrong data-start=\"378\" data-end=\"401\"\u003edark black currants\u003c\/strong\u003e meet \u003cstrong data-start=\"407\" data-end=\"421\"\u003ewoodsy oak\u003c\/strong\u003e, creating a smooth, masculine fragrance that’s bold without being overpowering.\u003c\/p\u003e\n\u003cp data-start=\"503\" data-end=\"832\"\u003eGrave Before Shave Beard Butter is a deeply conditioning, \u003cstrong data-start=\"561\" data-end=\"577\"\u003ebeeswax-free\u003c\/strong\u003e formula designed to soften both beard and skin without tugging, pulling, or stiffness. Crafted using only high-quality natural butters and oils, it absorbs easily to relieve itch, reduce beard-ruff, and leave your beard noticeably smoother and healthier.\u003c\/p\u003e\n\u003cp data-start=\"834\" data-end=\"1016\"\u003eUnlike heavier balms, this butter provides nourishment without hold, making it perfect for daily use, overnight conditioning, or for beards that prefer a softer, more natural finish.\u003c\/p\u003e\n\u003ch3 data-start=\"1018\" data-end=\"1044\"\u003e\u003cstrong data-start=\"1022\" data-end=\"1044\"\u003eWhy you’ll love it\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1045\" data-end=\"1263\"\u003e\n\u003cli data-start=\"1045\" data-end=\"1078\"\u003e\n\u003cp data-start=\"1047\" data-end=\"1078\"\u003eDeeply softens beard and skin\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1079\" data-end=\"1130\"\u003e\n\u003cp data-start=\"1081\" data-end=\"1130\"\u003eNo beeswax – no pulling or damage when brushing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1131\" data-end=\"1176\"\u003e\n\u003cp data-start=\"1133\" data-end=\"1176\"\u003eHelps relieve itch and prevent beard-ruff\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1177\" data-end=\"1205\"\u003e\n\u003cp data-start=\"1179\" data-end=\"1205\"\u003eSmooth, easy application\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1206\" data-end=\"1263\"\u003e\n\u003cp data-start=\"1208\" data-end=\"1263\"\u003eSignature \u003cstrong data-start=\"1218\" data-end=\"1233\"\u003eLiquid Gold\u003c\/strong\u003e scent: black currants \u0026amp; oak\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1265\" data-end=\"1310\"\u003e\u003cstrong data-start=\"1265\" data-end=\"1274\"\u003eSize:\u003c\/strong\u003e 4 oz\u003cbr data-start=\"1279\" data-end=\"1282\"\u003e\u003cstrong data-start=\"1282\" data-end=\"1294\"\u003eMade in:\u003c\/strong\u003e United States\u003c\/p\u003e\n\u003ch3 data-start=\"1312\" data-end=\"1330\"\u003e\u003cstrong data-start=\"1316\" data-end=\"1330\"\u003eHow to use\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1331\" data-end=\"1476\"\u003eScoop out a small amount and warm it between your hands. Apply evenly through your beard, then style using your hands, comb, or brush as desired.\u003c\/p\u003e\n\u003chr data-start=\"1478\" data-end=\"1481\"\u003e\n\u003ch2 data-start=\"1483\" data-end=\"1525\"\u003e\u003cstrong data-start=\"1486\" data-end=\"1525\"\u003eThe Story Behind \u003ca href=\"https:\/\/shavingtime.co.uk\/collections\/grave-befor-shave\"\u003eGrave Before Shave\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-start=\"1527\" data-end=\"1954\"\u003eGrave Before Shave was born from a simple frustration: the lack of truly effective beard products. Founder \u003cstrong data-start=\"1634\" data-end=\"1650\"\u003eWayne Bailey\u003c\/strong\u003e, encouraged by his wife Heather, began experimenting after struggling to find quality moustache wax for his own handlebar moustache and goatee. Dissatisfied with mainstream options, he turned to his grandfather’s original recipe and teamed up with artist \u003cstrong data-start=\"1906\" data-end=\"1926\"\u003eCharlie Halstead\u003c\/strong\u003e to create something better.\u003c\/p\u003e\n\u003cp data-start=\"1956\" data-end=\"2302\"\u003eThe result was \u003cstrong data-start=\"1971\" data-end=\"1998\"\u003eFisticuffs Mustache Wax\u003c\/strong\u003e, a success that sparked a larger vision. As Bailey transitioned to a full beard, he fully embraced the bearded lifestyle—and \u003cstrong data-start=\"2124\" data-end=\"2146\"\u003eGrave Before Shave\u003c\/strong\u003e was born. Today, GBS is one of the most respected beard brands in the USA, known for bold scents, quality ingredients, and products that genuinely perform.\u003c\/p\u003e\n\u003chr data-start=\"2304\" data-end=\"2307\"\u003e\n\u003ch2 data-start=\"2309\" data-end=\"2353\"\u003e\u003cstrong data-start=\"2312\" data-end=\"2353\"\u003eImportant Note on Natural Ingredients\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-start=\"2355\" data-end=\"2601\"\u003eBecause this beard butter is made without synthetic or chemical binders, \u003cstrong data-start=\"2428\" data-end=\"2493\"\u003etemperature changes during transit may affect its consistency\u003c\/strong\u003e. Shea butter can occasionally become gritty or melt—this is normal and does \u003cstrong data-start=\"2570\" data-end=\"2577\"\u003enot\u003c\/strong\u003e affect product quality.\u003c\/p\u003e\n\u003cp data-start=\"2603\" data-end=\"2639\"\u003e\u003cstrong data-start=\"2603\" data-end=\"2639\"\u003eHow to restore a smooth texture:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-start=\"2640\" data-end=\"2857\"\u003e\n\u003cli data-start=\"2640\" data-end=\"2725\"\u003e\n\u003cp data-start=\"2643\" data-end=\"2725\"\u003ePlace the container (lid on) in the microwave for ~1½ minutes until fully melted\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2726\" data-end=\"2757\"\u003e\n\u003cp data-start=\"2729\" data-end=\"2757\"\u003eGently shake the container\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2758\" data-end=\"2806\"\u003e\n\u003cp data-start=\"2761\" data-end=\"2806\"\u003ePlace it in the freezer overnight to re-set\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2807\" data-end=\"2857\"\u003e\n\u003cp data-start=\"2810\" data-end=\"2857\"\u003eRemove and allow it to thaw the following day\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-start=\"2859\" data-end=\"2939\"\u003eYour beard butter will return to a \u003cstrong data-start=\"2894\" data-end=\"2920\"\u003ecreamy, smooth texture\u003c\/strong\u003e, just as intended.\u003c\/p\u003e","brand":"GRAVE BEFORE SHAVE","offers":[{"title":"Default Title","offer_id":52412200452438,"sku":null,"price":23.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/9492\/5142\/files\/Image259.jpg?v=1769101610","url":"https:\/\/shavingtime.co.uk\/products\/grave-before-shave-beard-butter-liquid-gold","provider":"Shaving Time","version":"1.0","type":"link"}